Brian McGregor's eBay Auction Newsletter
The Newsletter for buyers and sellers on eBay

Issue 7507 - July 29, 2005
 
 IN THIS ISSUE
 
 
 Welcome from Brian McGregor
 

Hello and welcome.

A particularly warm welcome to you if you're a new subscriber. It's good to have you as part of the family taking my eBay newsletter.

Quite often in this section, I unload my personal thoughts on you.

Today is no different!

It is likely that I will shortly be making some significant changes in my own eBay and internet businesses. This doesn't mean a downgrading of my involvement in eBay, or in my commitment to this newsletter. Far from it!

Like everyone, I have to apply my precious time in a way which is as efficient and productive as possible. But I also like to balance that with doing activities which I enjoy!

As the newsletter is a true enjoyment for me, you can rest assured this will continue as before - or even better if I can make it!

One of the consequences of the changes I'm making is that you could be presented with a significant opportunity. I'll be giving you more news of that aspect in the weeks ahead.

Talking of opportunity, in this newsletter I feature eBay's Quarter 2 results. Many of the financial pundits have said there's no way eBay can continue to grow in the way it has in the past ten years. Oh yeah? I suppose that's why they're pundits instead of being millionaire business owners!

The message for all of us is, just like eBay itself, we all have to develop and progress our own eBay and internet businesses. I remember reading somewhere, "If your business isn't growing, it will atrophy."

I have to admit I said "pardon?" when I saw atrophy! I had to look it up in a dictionary. Atrophy is the opposite of growing. It means to waste away, to wither or deteriorate - to get smaller.

So, keep applying your creative thought and actions to your eBay and internet business. Keep it growing. If you don't, it will you-know-what.

Look forward to speaking with you again soon.

Brian
-----

 
 Inspirational Quote of the Day
 
"I can't change the direction of the wind. But I can adjust my sails."
Unknown Author
 
 News and Views
 

1. Think Again About Doing This

Whenever I send out the emails announcing the latest version of my newsletter, I can guarantee getting lots of auto responses along these lines:

"I am on holiday at the moment. I will be unable to look at your email until I return on Monday 99th of Month."

If you set up such a message, be very careful. Recently it has been found that spammers have been sending blank emails hoping to receive "I'm away on holiday" types of auto-reply. By analysing the information on the email, it may be possible for the spammer to locate the home or business address of some senders.

This intelligence gives the spammer, or their associates, the perfect opportunity to safely break in to the empty home or office.

If you're going to use an auto reply, it is advisable to make your message generic. Let the sender know their email has been received, and it will be attended to shortly. But don't give them specific dates. Naturally, the same holds true for telephone answering machines - in the office or at home.

Telling people you are going to be away from your home or office for a length of time is probably not a good idea.


2. Are You One of These?

In a survey published this month by ACNielsen International Research, more than 724,000 Americans report that eBay is their primary or secondary source of income.

In addition to these professional eBay sellers, another 1.5 million individuals said they supplement their income by selling on eBay.

The last time such a survey was conducted, in 2003, the study indicated that 430,000 Americans at that time were making some or all of their income selling on eBay.

So, it can be done!


3. But Not Everything is Plain Sailing!

You will no doubt have heard of the term fulfillment. In the internet world, a fulfillment house is a company who offer a service whereby they store your products, package them and send them out to your customers.

In effect, you outsource the physical storage and despatch elements of your business.

Some fulfillment houses also offer their services to eBay sellers.

I came across a very sad story recently which, at the time of writing, is still developing. It concerns a fulfillment house which bit off more than it could chew. In fact it is in the process of dying.

The owner of the business has taken the unusual decision to keep people informed of the demise of his business via a blog.

For more background, you can read the live inside story of the company going under, the blog is here.

UPDATE 2007 - The company has been taken over & is doing great! Take a look...




4. Let's Cut to the Chase

Occasionally in the newsletter I mention software products which plug gaps in eBay's own system.

One such gap was the ability to view only the negative feedback of an eBay member without having to wade through pages and pages of feedback entries manually.

Today, I'm pleased to report that eBay have introduced this feature to their system.

All you do is go to the feedback list of any eBay member. Directly underneath the Page Number, you'll see a new box which invites you to select a period you wish to review. Once you select this, the returned list has an option to display only the negatives.

It works great.

 
Is eBay's Number Up?
 

Is eBay's Numbers Up? It certainly is.

Let me clarify. I'm referring to eBay's Quarter 2 Results published last week.

This covers the three months of trading from 1st April to 30th June, 2005. Also included is the performance of PayPal, which is owned by eBay. And, how well eBay has done!

"eBay achieved remarkable results in Q2," said Meg Whitman, President and CEO of eBay. "Excellent momentum in the US and Germany, as well as at PayPal, all helped deliver an impressive jump in revenues and profits."

It's difficult to argue against Meg. The raw numbers are impressive.

I don't want to send you to sleep with too many figures, but here are some highlight numbers which I found interesting:

> 440.1 million listings in Q2, 2005. Up 32% over Q2, 2004.

> $10.9 billion value of auctions sales in Q2, 2005. Up 36% over Q2, 2004.

> $1.08 billion Gross Profit in Q2, 2005. Up 40% over Q2, 2004.

> 157.3 million eBay members as at 30 June, 2005. Up 38% as at 30 June, 2004.

> On average, 112,000 new members joined eBay each day throughout Q2, 2005.

> $6.5 billion PayPal payments in Q2, 2005. Up 49% over Q2, 2004.

> 78.9 million PayPal accounts as at 30 June, 2005. Up 56% as at 30 June, 2004.

Categories with more than $1 billion in annualised auction sales:

eBay Motors - $14.3 billion
Consumer Electronics - $3.5 billion
Clothing & Accessories - $3.3 billion
Consumer Electronics - $3.2 billion
Computers - $2.9 billion
Home & Garden - $2.5 billion
Books/Movies/Music - $2.4 billion
Collectibles - $2.2 billion
Sports - $1.8 billion
Toys - $1.6 billion
Business & Industrial - $1.5 billion
Jewelry & Watches - $1.5 billion
Cameras & Photo - $1.3 billion

All of this is great news for us!

The eBay market place is thriving, and we should all be able to thrive with it.

If you'd like to read the full report, you'll can view it from here.

 
 

I guess you might have seen those adverts where people offer to show you how to make oodles of money online. I know I have.

You might have tried things yourself, but not yet come up with a solution that works for you.

Well, here is a formula to make some quick money online. It may not be a fortune, but it costs you nothing and it should help to pay the bills.

In brief, with this formula you'll be finding out the most popular searches being made on Google. Then you'll generate a short report on that subject. And then you'll sell the report on eBay - hopefully many times over.

Here's the formula:

1. Visit http://www.google.com/press/zeitgeist.html and see what are the hot searches at this moment in time.

2. Select one of them, ideally one in which you are interested or at least curious about.

3. Research that topic online, and gather information on the subject. This will be the basis for your e-report. What you need to do is develop something which will be wanted by people searching for this topic. (Some examples are shown later)

4. List your e-report on eBay. And keep re-listing it as long as it is selling.

5. Do it again, with another subject.

What you're doing here is riding on the crest of a wave of public interest, and this is a tried and tested way of making money!

I know of one person who produced a report with questions and answers about the film, "The Passion of the Christ". The report came out around Easter to coincide with the launch of the movie when there was a frenzy of interest in it and in Mel Gibson.

Another timely report was produced based on the Donald Trump TV program "The Apprentice". It was called "You're fired!", and did great business especially when the program became highly popular.

A top 10 gainer this week on Google Zeitgeist is Emma Watson. For the oldies amongst us, Emma is a star of Harry Potter films. You could compile a directory of the main websites showing pictures of her. Or you could create an Emma Watson cookbook, beauty tips, joke book or anything else depending on what your web searching turns up. Or you could be contentious, and produce a report on "Why I Hate Emma Watson!".

I hope you get the idea.

Your report can simply be a Word document, which you attach to an email to your eBay buyers.

Now I know that not everyone reading this will act on the idea. But those who do have a good chance of making some quick eBay money!

 
 

A company called Terapeak conducted a highly interesting and useful survey earlier in July.

To compile their hot-items list, Terapeak took the current 2,500 top searches from eBay Keywords (buy.ebay.com), a list of highly popular terms that people search for on eBay, and tested it within all 22,000 eBay categories. There were 2.5 million search-term to category matches. These were then cut down to the 58 matches shown below that had a minimum of 500 Successful Listings (listings that ended with a sale) and an 80% plus sell-through rate.

Note that some search term appear more than once in the list. This is because they occurred in more than one category.

(You can decode the Category Number here.)

Here are the results:

Search Term
Category Number
Average Price
Number Listings
Items Sold
Success Rate %
           
Coupons
82228
$8.65
1375
1324
96
etopps
25561
$8.43
578
552
96
etopps
25559
$8.87
641
591
92
Patch
98019
$101.20
653
599
92
etopps
11235
$6.35
1748
1587
91
Free Shipping
20475
$0.30
1351
1843
91
Disney
16071
$153.56
615
1107
90
Hot
2611
$2.84
584
527
90
Memory
103409
$73.11
573
752
90
Auto
98019
$94.87
1341
1190
89
Can
37628
$52.99
599
560
88
Die
71228
$20.11
597
607
88
Case
12522
$57.03
583
563
87
Auto
98018
$57.43
1524
1306
86
Auto
98015
$27.70
1858
1599
86
Free Shipping
31411
$92.00
1105
1139
86
Home
31411
$37.75
1149
1702
86
Photograph
14433
$20.31
612
528
86
Auto
98020
$87.05
734
629
85
Card
103409
$64.97
986
1249
85
Lego
19001
$9.23
723
735
85
Memory
43477
$34.81
587
594
85
Nos
31411
$42.17
823
904
85
San
62053
$25.62
877
850
85
Tags
32772
$16.67
607
515
85
Dual
18953
$217.95
673
579
84
RC
98019
$36.60
614
515
84
Auto
55952
$28.25
1371
1143
83
Boys
62054
$45.41
1612
1397
83
Card
31411
$80.55
3570
3585
83
Engine
34055
$85.13
769
640
83
Game Boy
62054
$45.49
1603
1390
83
Park
16071
$150.30
675
1076
83
Auto
98014
$27.48
2370
1952
82
Creative
33977
$32.11
712
599
82
Creative Memories
33977
$32.16
702
594
82
Jersey
44903
$8.77
1281
1049
82
Psa 8
55917
$114.49
660
544
82
Stampin Up
3124
$12.20
3233
2726
82
USB
99247
$71.37
795
801
82
Vintage
50281
$46.74
686
563
82
Auto
55890
$17.16
1090
886
81
Autograph
55956
$19.00
1037
841
81
Dual
98015
$17.32
639
517
81
Mb
103408
$29.81
973
835
81
Mb
50525
$19.24
1132
1015
81
Memory
103408
$29.66
883
758
81
Retired
3124
$12.65
1301
1053
81
Stars
50281
$36.18
763
616
81
Ud
98019
$66.48
890
725
81
Wars
50281
$36.12
764
617
81
Auto
55956
$29.10
1240
1004
80
Auto
655
$14.98
1072
863
80
Autograph
98015
$18.91
1280
1029
80
Dual
98014
$21.05
641
511
80
PSA
55922
$50.25
2763
2207
80
Topps
55922
$50.57
2544
2026
80
Topps PSA
55922
$50.85
2494
1987
80

If you want to discuss any of this, please don't call me. I'm no mathematician!

This is where you can find the guys responsible for the list.

 
 

And now for something completely different!

Usually I bring you gifts which are aimed at helping you to develop your eBay and internet buysiness.

This time, we're in the garden.

Assuming we get some sunshine before the summer is out, here's a great ebook which takes barbecues to the next level.

If you want your next BBQ to rival the professionals, this gives you the inside track.

Download "BBQ Magic" from here.

 
 

Nothing surprises me when it comes to internet auctions. Amuse yourself with some of these beauties.

I think this qualifies as an unusual ebay auction.

Does anyone else think this looks like a specimen? Or maybe honey?

I guess this guy's a budding Richard Branson

What a great item to sell on an auction site

Talk about putting your best foot forward!

Disclaimer - I have no association with any of the sellers of the above items.

 
 
If you are changing email addresses soon please put a note on your calendar to send a blank email to: newsletter@workwinners.com. Please tell us your old and new email addresses. I don't want to lose touch with you!

If you would like to send this newsletter to a friend, please feel free to give them the address of this page.

If a friend sent you this newsletter, you need to send a blank email to:
subscribe-ebaynewsletter@v2.listbox.com That way you can get your own copy next time!

Increasingly, email filters are preventing genuine email communications from reaching their recipients. If you use any method of checking on your email, and you wish to continue receiving notification of the newsletter you may need to include my email address in your safe list, whitelist or address book.

Thank you for continuing to take my newsletter - I hope it gives you as much enjoyment to read, as it does me to write.

Regards
Brian McGregor
Editor - eBay Auction Newsletter
 
 
You can check out my portfolio of products and services here:

"The eBay Formula"
My best selling ebook on how to sell successfully on eBay - time, after time, after time.
www.workwinners.com/rd01.htm

Keyword Pro
Put the most popular keywords on eBay into your titles and watch your auctions explode! Special Offer for Newsletter Readers!!!
www.workwinners.com/nlr1202.htm

Broadband speed without changing your existing modem and ISP!
Up to 256k speed instantly with this incredible software for less than 7p per day.
www.workwinners.com/nlr1002.htm

How to grow your own beautiful rose garden.
www.garden-rose.com

How to start an investment club for fun and for profit.
www.start-investment-club.com

"UK Dropshipping Sources"
Twenty six genuine UK dropship companies.
www.workwinners.com/rd02.htm

Get your own website selling information and sources of dropshipping.
http://trading-web-solutions.com/workwinners/dropshipww.htm

"Sourcing DVDs, CDs and Videos at Trade Prices"
Where and how to buy DVDs, CDs and Videos at trade prices, and how to sell for profit.
www.workwinners.com/rd03.htm

"Sourcing and Selling Electrical Products for Big Profits"
Where and how to buy Widescreen TVs, DVD players and VCR players at trade prices, and how to sell for profit.
www.workwinners.com/rd04.htm

"Sourcing Maternity Clothing and Baby Needs at Trade Prices"
Where and how to buy at trade prices.
www.workwinners.com/rd05.htm

"Sourcing and Selling Jewellery for Big Profits"
Where and how to buy jewellery at trade prices, and how to sell for profit.
www.workwinners.com/rd06.htm

"Sourcing Mobile Phone Accessories at Trade Prices"
Where and how to buy mobile phone accessories at trade prices, and how to sell for profit.
www.workwinners.com/rd07.htm

"The Streetwise Buyer's Guide to Radar Detectors"
Don't buy a Radar Detector system until you read this.
www.workwinners.com/rd08.htm

Oil Painting Marketing Business
Become my partner in this pleasant money-making venture.
www.workwinners.com/rd09.htm

Your own business recycling second hand mobile phones. Make money today with this brand new business opportunity.
www.workwinners.com/nlr1004.htm

Get your own ecommerce website selling watches, fully stocked, with items dropshipped by suppliers direct to your customer. Special Price offer to newsletter readers.
www.workwinners.com/nlr1110.htm

Finally, a book well worth reading. In 'The eBay Book', long time eBay user David Belbin, explains how eBay.co.uk works and how to get the most out of it, whether you are a buyer or seller. Step-by-step, he takes you through the key features of the site, advises on bidding and selling tactics, explains how to minimise the fees you pay and why feedback is so important. He explores the best ways to pay for goods, and what to do if your transactions go wrong. This hugely readable book also contains a
wealth of case studies covering a wide variety of eBay users. It's available at Amazon here:
www.workwinners.com/nlr809.htm

You can see my websites here:

www.workwinners.com
www.keyword-pro.com
www.more-auction-sales.com
www.internet-dialup.com
www.business-opportunity-at-home.com
www.uk-dropship.co.uk
www.radar-detector-guide.co.uk
www.free-sky-tv.co.uk
www.garden-rose.com
www.start-investment-club.com

 
 
 
Copyright © 2005 Brian McGregor. All rights reserved.

No part of this newsletter may be copied or published without
prior permission, but do please forward it to your friends and
colleagues as long as you keep it in its entirety. Brian
McGregor, as publisher, disclaims any liability for the use of
any information contained herein. We further claim no
responsibility for the legality or accuracy of any advertisements
or articles. It is the reader's responsibility to practice due
diligence in any product or service acquired based on information
contained in this newsletter.