January 24, 2005
Issue 6201 |
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IN THIS ISSUE |
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Welcome from Brian McGregor |
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Hello and welcome.
First of all, many thanks for the helpful feedback which I've received from readers about this new internet format for the newsletter. I appreciate you taking the time to contact me.
In this issue you'll find some good news, and some not so good news.
You may have noticed that eBay has announced its quarter 4 figures. That's for the three months of business to 31st December, 2004. Yet again, they're pretty impressive.
Against that,
they've also announced some fee changes, which vary depending on the country you list in. This has set the "cat amongst the pigeons" in the eBay.com world. Particularly if you run an eBay Store!
The backlash is quite severe. There's even an online petition going. Last time I looked it had collected about 20,000 signatures. You can check out the latest figure here.
My view is that eBay's business won't suffer very much from any backlash - however well organised. Why do I say this? Well, based on the 2004 figures, eBay attracted 111,000 new members every single day! Can you believe that? It's incredible growth, isn't it?
Whilst from time to time we all might have reservations, eBay continues to be THE online auction marketplace.
Good luck in all your eBay buying and eBay selling.
Speak to you again soon.
Brian
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Inspirational Quote of the Day |
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"Success depends on your backbone, not your wishbone."
Unknown Author |
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1. My eBay Voting Booth
Speaking about eBay, did you get the chance to cast your vote in my eBay polling booth? If you've already done it, thanks for your time and for your vote.
If you're a new subscriber, I am currently working on a project about auction fraud, and would appreciate knowing your feelings about this area and eBay. To get a representative view from the newsletter readership, I have a poll set up on my main website.
I would appreciate if you could pop over to the site now, scroll down a bit, and you'll see the polling booth on the left. It will take you about two seconds to vote. It's completely anonymous. I have no way of knowing who is voting, or of which way an individual votes.
If you would like to help, please go to my site. It will open in a new window.
2. Can You See the Light?
How about a little light relief from the pressures of eBay buying and eBay selling?
You know those optical illusions you have to stare at? The ones where you concentrate hard, and an unexpected image appears within your vision?
They don't normally work for me. But this one that does. It's quite remarkable.
Click to see the picture.
Stare at the picture, concentrate hard and the figure of a giraffe will appear. Really!
Go on, give it a try. Click here. It will open in a new window.
3. Who Ya Gonna Call?
The latest marketing strategy of eBay sellers seems to be - the paranormal.
Everything "haunted" would appear to be hot.
Recent sales include a haunted walking cane, sold for $65,000 and a grilled cheese sandwich that featured an image of the Virgin Mary, sold for $28,000.
Many eBayers are now looking to cash in on the spirit world. Restless souls were inhabiting a wedding dress, a football jersey, an adding machine, a candy dish, even a potato chip and a pair of roller skates. There are sales of a haunted tuning fork, haunted milking stool, haunted gravestone rubbing, haunted blanket and a haunted bathtub.
Spookily, some of these auctions have similarities. The seller is at their wit's end. The item is making their life a living hell. Dogs steer clear. Children can't sleep. eBay is the last resort, they say.
I don't know about you, but I'm just going to put the light on!
4) Bid for a PC. Help the Environment
On 24th January 2004, two PCs are being auctioned on eBay.com.
What makes these PCs different is that they have the autograph of Robert Redford, and others, etched onto them.
The proceeds go to an organization which encourages businesses to donate what is called e-waste for re-cycling and safe disposal. E-waste consists of obsolete PCs and technology.
You can read about the initiative here.
6) Finally in this News and Views section, can I thank all those of you who visited the free articles which I announced in the last newsletter.
I can tell from the website figures that this has proved to be popular.
For new subscribers, this new resource consists of articles about eBay and about internet marketing. Some are written by myself, but there are many other articles by guest authors who have solid credibility in the web world. Contributors include Marlon Sanders, Cory Rudl, Terry Dean, Joe Vitale, John Reese, Willie Crawford, Mark Joyner, Jonathan Mizel, Yanik Silver etc. etc.
You will find the article index here:
www.workwinners.com/articles/article_index.htm
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eBay have just announced their 4th quarter results. This covers the three months of trading from 1st October to 31st December, 2004. Also included was the performance of PayPal, which is owned by eBay.
"Our strong Q4 results capped off outstanding success throughout the year, with exceptional growth across every part of the business," said Meg Whitman, President and CEO of eBay. "We have tremendous momentum going into 2005, and I'm more confident than ever that the decisions and investments we're making today will ensure a bright future for the company and our community of users around the world."
It's difficult to argue against Meg. The raw numbers are impressive. As they have been for every year in eBay's 10 year life.
I don't want to send you to sleep with too many figures, but here are some highlight numbers which I found interesting:
> 1.4 billion auction listings (971 million in 2003). Up 45% over 2003.
> $34.2 billion value of auctions sales ($23.7 billion in 2003). Up 44% over 2003.
> $2.66 billion Gross Profit ($1.75 billion in 2003). Up 52% over 2003.
> 135.5 million eBay members as at 31st December 2004 (94.9 million at end 2003). Up 43%.
> On average, 111,000 new members join eBay each day.
> $18.9 billion PayPal payments ($12.2 billion in 2003).
Up 55% over 2003.
> 63.8 million PayPal accounts as at 31st December 2004 (40.3 million at end 2003). Up 58%.
Categories with more than $1 billion in auction sales:
eBay Motors - $11.1 billion
Consumer Electronics - $3.5 billion
Computers - $3.0 billion
Clothing & Accessories - $2.9 billion
Books/Movies/Music - $2.4 billion
Collectibles - $2.2 billion
Home & Garden - $2.0 billion
Toys - $1.8 billion
Sports - $1.8 billion
Jewelry
& Watches - $1.7 billion
Cameras & Photo - $1.3 billion
Business & Industrial - $1.2 billion
If you would like to read the full report, you'll find it here.
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The irony of eBay is that as it grows to be ever more successful, it draws the unsavoury element of the internet towards it. I'm talking about people who make it their business to attempt to defraud you and I in our eBay and PayPal transactions.
Of course, not all dodgy dealings on eBay are fraudulent. Some are just mischievous. Others are by chancers, who perhaps reckon their victims won't be bothered to pursue them.
Whoever causes it, it's left to the targeted buyer or seller to try and sort out the problem. All that we as users can do is to be extremely vigilant and cautious in all our eBay and PayPal activities.
Here is a list of practical steps, in no particular order, which buyers and sellers can take to help avoid becoming the next victim.
Hopefully you are already aware of some of these. It doesn't necessarily follow that if one of these applies the auction or person is fraudulent. But if you use your head, and build up a view of the overall transaction based upon a number of these factors, you will reduce your chances of getting conned.
a) Stock photos and descriptions
Because they don't have the item they are "selling", some fraudsters use a stock photograph of the item. And they will probably use the manufacturer's product description too. So, stock photos and no original description might be a sign. Search for other auctions by the same seller, and see if they are brazen enough to advertise the same item more than once.
b) A price too good to be true often isn't true
A fraudster wants your money quickly, so you may find they offer to close their auction early with you as the "winner" having bid a price which you know to be somewhat of a bargain. Why would anyone close their auction early if the price hadn't reached market levels? I'll give you one guess.
c) High value or high volume, newly registered sellers
Although the vast majority of new sellers are genuine and honest, be cautious of buying from people selling high value items in bulk, very early on in their eBay career. This pattern isn't quite normal. Think back to your own first sales. You would have been tentative, and probably have tried single, low value items initially. So, a new seller fitting this profile may be someone who has perhaps been previously suspended and has registered another ID.
d) 1 day listings
Although 1 day listing are used by genuine sellers who have more than one item or who want a quick sale, unfortunately this duration is attractive to fraudsters too. They sometimes use a 1 day auction duration to gain a quick sale before their actions can be reported and acted upon. So, be extra wary on auctions with 1 day listing.
e) Invitations to trade off-eBay
This is a classic ploy of fraudsters. Having made some kind of contact with you, or you with them, they will invite you to purchase or to sell off eBay i.e. without using eBay's auction services. The attraction here to the fraudster is that they can drive the transaction along the lines they prefer, whether that be escrow, PayPal etc. Another reason why trading off eBay is not a good idea is that you have to keep your own formal records of the transaction, and you forfeit any cover from eBay buyer protection and PayPal buyer protection. Plus, and this might be a minor point, but you will not be able to leave feedback to let others know your experience with this seller/buyer.
f) Payment methods with no recourse
Fraudsters prefer to chose payment methods in which the buyer has no protection, like wire transfers where the buyer has no way of tracing where the money is going. Western Union Money Transfers and BidPay are favourites and should be totally avoided. Postal orders are similar although they are a popular payment method among the genuine sellers as they require no clearance time. Bank transfers and cheques can only provide the possibility of your bank investigating the details of the account the money was transferred into. For the best protection use Paypal and fund with a Credit Card. Note there are limits on eBay and PayPal protection, and you should make yourself aware of what these are.
g) Unusual sales pattern
If your seller's feedback indicates that they normally deal in collectables, DVDs or other specific items, be suspicious that they are suddenly listing laptops, plasma TVs or other high value items. The change may indicate that this seller's account has been hijacked.
h) Bad english gives you a pointer
Some fraudsters operate from abroad but pretend to be in UK or USA. As they aren't particularly adept at the english language they might use a translation tool like Babelfish to create their emails to you. So, watch out for emails that are not good english. In itself, it doesn't prove anything, there are plenty of genuine eBay sellers for whom english is not their first language. But it might add to further evidence you have.
i) Location Location Location
In the case of lazy fraudsters you might find their locations don't match up. By that I mean the auction says the goods are in the UK, but the seller's ID details show their location to be, say, Ukraine. This is not a good sign. Often in these cases if you contact these sellers you will receive an excuse as to why the item is not in the UK, and therefore can't be collected in person. In short, if an auction says the item is in the UK and the seller says that it is not, I would avoid the auction. And don't forget to cross check with their PayPal account, and see in which country this resides.
j) Ask questions
Always, always ask your seller a question. Any question. Their response, if you receive one, will help you judge how genuine the seller is. Beware auctions that carry a message asking you to contact the seller via a given email address as opposed to via the 'Ask seller a question' link. This could be an account hijacker trying to prevent buyers from 'Asking the seller a question'. They want to stop this from happening because such questions could be routed to the real account owner.
k) "eBay can vouch for me" email
A warning about a relatively new tactic used by fraudsters. If you are proving hard to land as a buyer/seller, they may claim they can get eBay to email you proof of their validity so that you can trust them. eBay, of course, will NEVER do this. The email sent out, however authentic looking, is fake and is designed to get you to part with your money or your goods. This applies equally to Square Trade and PayPal. They will never email you certifying the genuineness of anyone.
l)A PayPal warning
There are fraudsters who use stolen PayPal accounts to accept payments. To lower the possibility of this, check your seller's location as shown in eBay, and then see if it is one of PayPal's permitted countries by clicking here: http://www.workwinners.com/nlr701.htm. If PayPal don't offer their service in the country that the seller resides, be very wary.
m) Passwords
Never have the same password on your eBay and PayPal accounts. Or indeed on any other financial or personal site. Change your passwords every 30-60 days on both eBay and PayPal.
n) Escrow
If your seller asks you to use escrow, and proposes an escrow company they've used before, this is a clear indication they are fraudulent. There are many fake escrow sites which will take your money fraudulently. The only escrow site recommended by eBay is http://www.escrow.com. An alternative in the UK is http://www.auctionpix.co.uk Please don't be tempted to use any other escrow company, however professional looking their websites might be. It is a fact that 99% of escrow companies on the internet are fraudulent. They are set up solely to defraud money out of unsuspecting buyers, and to get goods without paying for them from unsuspecting sellers.
o) Pointers in feedback
Try to read the positive feedback as well as the negative. Read the way your seller responds to negative feedback as this will often give you an idea of how the seller will react if something goes badly wrong. If the seller is offering high value goods, be wary if their feedback has been built up quickly from low value purchases. Also, if the overall rating is good, but there are a disproportionate number of negatives in recent days/weeks, this might indicate the account has been taken over. Finally, be aware that feedback is not the guarantee it once was. Feedback can easily be manufactured. Also, if the user ID has been hijacked, you'll be reading the feedback of the original account owner, not the person with whom you're currently dealing!
p) Credit Card payment
For high value items, or for amounts of money you can't afford to lose, make sure you pay by credit card which has online fraud protection. This will give you some recourse if the seller is fraudulent. In this context, paying via PayPal is not the same. PayPal do have a buyer protection scheme, but there are criteria which the eBay auction has to satisfy in order to qualify. Even if the transaction qualifies, PayPal's standard protection currently has a maximum value of $1,000. Note that payment by debit card provides zero protection.
q) Address and Telephone check
Use the Ask the seller a question link, and request they email you with their address and telephone number. Any reputable seller will give you their address and telephone number. When you get the number, call it, and see if you get through to the genuine seller.
r) Keystroke capturing virus
This is a computer virus which you inadvertently download onto your PC. It's task is to capture the keystrokes you make, and to send them to the virus placer. The fraudster then uses pattern recognition software to identify and extract personal information, like username, password, credit card numbers etc. To avoid this happening to you, it is wise to have good, up-to-date virus, firewall and spyware checking software on your PC. Here is where you can get free software for each of these functions:
Virus protection - Click here.
Firewall - Click here.
Spyware checking - Click here.
s) Shill bidding
Shill bidding is where people work in cahoots to inflate the bidding on an item. A seller has a "partner" who makes bids on the seller's items with a view to bumping up the bid price. They have no intention of buying the item. Fortunately, shill bidders and their associated seller can be stupid. The shill bidder will usually makes bids on other items from the same seller. Here's how to check to see if shill bidding is a feature of a particular seller. First, look at the seller's closed auctions over the last 30 days. If most of the closed auctions have no bids, it is unlikely the seller has shill bidders working with them. If all of the closed auctions have bids, take a look at the bid history. See if the same bidder appears in the list of bidders, usually with aggressive bidding and normally at the start of the auction. If so, you may have uncovered a shill operation, so avoid that seller's auctions.
t) Keep your transaction information
Keep your own record of the transaction when you're buying. Don't just rely on eBay. You want a record of the seller's identification, the item description, emails sent and received, plus the time, date and price of your bid.
u) "I noticed your bid...."
Never deal with anyone who contacts you after seeing your bid on another auction. They will say something like, "I saw you bidding on that digital camera. I have the same model available for sale. I don't have time to list it on eBay. It has more accessories than the one you lost out on. You can have it for xyz." If you bite, they'll probably take you down the fake escrow route. Also, if you entertain this proposition, you're operating outside of eBay and therefore have no auction protection whatsoever.
v) Changed eBay ID
Never deal with anyone who has a changed ID icon next to their name. This icon menas they've changed their ID in the last 30 days. Few legitimate people change their eBay ID. When was the last time you changed yours? There's a 1% chance that an ID change is genuine, but 99% that it is fraudulent. Why take the risk?
w) Changed email address mid-stream
If a seller or buyer changes their email address on you in the middle of a transaction, stop dealing with them. It is likely their previous email account was closed down due to some irregularity - such as a previous victim reported them. If you think about it, why would any genuine buyer or seller change their email address whilst corresponding on a transaction they wish to conclude expeditiously?
x) Complications
Never get involved in any transaction where the seller/buyer tries to introduce a third person into the financial arrangements. They might ask you to pay xyz, who will then pay the seller, and you will receive a discount or commission for your co-operation. Such proposals are always fraudulent. They prey on greed. Don't be tempted.
y) Time is of the essence
This is a scam which is has more potential for success than traditional phishing attacks, as it is time sensitive. The fraudster searches for high value auctions that have just ended. The bid history for an auction contains hyperlinks to each bidder. The fraudster checks to see if the winning bidder is selling any items of their own. If so, they go to that auction and embed a request for payment from the first auction within a question for seller. This works because winning bidders are expecting request for payment shortly after an auction ends. A variation of this is to offer a bidder a "second chance". This time the "Ask the seller a question" email pretends that the real winner has backed out, and offers the item at a lower price. The buyer, believing the story, is lured into paying to whom they believe is a genuine seller. Many eBayers have heard of the second chance system, but have no experience of it. This unfamiliarity coupled with the fact that a few weeks might have passed, makes this an effective method for fraudsters. The moral of this story is never get involved in any transaction which arrives in your inbox via the Ask the Seller a Question feature.
z) eBay IDs
Never us your email address as your eBay ID, or part of your eBay ID. Fraudsters have software which monitors internet traffic looking for information such as this. If your eBay ID and email address are the same, it is simple for a fraudster to plausibly communicate with other eBay members in your name.
That's all in my list. If you have any further ideas on how to prevent fraudulent transactions on eBay, please let me know and I will promote these through future newsletters.
In the meantime, be aware, and be safe in your eBay buying and eBay selling.
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You may remember, I recently launched my new product - Keyword Pro.
I just had to tell you about one of the testimonials I received this week from a new Keyword Pro customer. I knew that Keyword Pro was good, but I didn't realise how good.....
"Hi Brian
This is a great product, I'm truly amazed!
Take a look at this, 337 views so far! WOW! 273 of
them were in 1 day! And this is only in a day and a half! I believe you have a winner here! And am gonna enjoy promoting
your product being an affiliate!
Thanks
Paul"
It's not like me to self-congratulate. But I am so pleased Keyword Pro is doing the business for Paul, and other customers.
I know I keep banging on about it. But it's true - the auction title is without doubt the most critical part of your auction.
You can find out why in my recent article here. Look in Section 3 - "Learning from Research".
And you can read more about Keyword Pro here.
If you're serious about your eBay selling business, Keyword Pro is definitely for you. I look forward to welcoming you to the Keyword Pro family.
If you're looking to develop other channels of internet income, you may be interested in the Keyword Pro affiliate scheme. You'll find full details here.
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If you are changing email addresses soon please put a note on
your calendar to send a blank email to:
newsletter@workwinners.com. Please tell us your old and new email addresses.
I don't want to lose touch with you!
If you would like to send this newsletter to a friend, please feel free to give them the address of this page.
If
a friend sent you this newsletter, you need to send a blank
email to:
subscribe-ebaynewsletter@v2.listbox.com That way you can get your own copy next time!
Increasingly, email filters are preventing genuine email
communications from reaching their recipients. If you use any method of checking on your email, and you wish to
continue receiving notification of the newsletter you may need to include my
email address in your safe list, whitelist or address book.
Thank you for continuing to take my newsletter - I hope it gives
you as much enjoyment to read, as it does me to write.
Regards
Brian McGregor
Editor - eBay Auction Newsletter
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You can check out my portfolio of products and services here:
"The eBay Formula"
My best selling ebook on how to sell successfully on eBay - time, after time, after time.
www.workwinners.com/rd01.htm
Keyword Pro
Put the most popular keywords on eBay into your titles and watch your auctions explode!
www.workwinners.com/nlr1202.htm
Broadband speed without changing your existing modem and ISP!
Up
to 256k speed instantly with this incredible software for less
than 7p per day.
www.workwinners.com/nlr1002.htm
"UK Dropshipping Sources"
Twenty six genuine UK dropship companies.
www.workwinners.com/rd02.htm
"Sourcing DVDs, CDs and Videos at Trade Prices"
Where and how to buy DVDs, CDs and Videos at trade prices, and
how to sell for profit.
www.workwinners.com/rd03.htm
"Sourcing and Selling Electrical Products for Big Profits"
Where and how to buy Widescreen TVs, DVD players and VCR players
at trade prices, and how to sell for profit.
www.workwinners.com/rd04.htm
"Sourcing Maternity Clothing and Baby Needs at Trade Prices"
Where and how to buy at trade prices.
www.workwinners.com/rd05.htm
"Sourcing and Selling Jewellery for Big Profits"
Where and how to buy jewellery at trade prices, and how to sell
for profit.
www.workwinners.com/rd06.htm
"Sourcing Mobile Phone Accessories at Trade Prices"
Where and how to buy mobile phone accessories at trade prices,
and how to sell for profit.
www.workwinners.com/rd07.htm
"The Streetwise Buyer's Guide to Radar Detectors"
Don't buy a Radar Detector system until you read this.
www.workwinners.com/rd08.htm
Oil Painting Marketing Business
Become my partner in this pleasant money-making venture.
www.workwinners.com/rd09.htm
Your Own ebook and Software Sales Business
Valuable ebooks and software which you can use and resell on
eBay, and through the website pages provided.
www.workwinners.com/rd11.htm
Your own business recycling second hand mobile phones.
Make money today with this brand new business opportunity.
www.workwinners.com/nlr1004.htm
Get your own ecommerce website selling watches, fully stocked,
with items dropshipped by suppliers direct to your customer.
Special Price offer to newsletter readers.
www.workwinners.com/nlr1110.htm
Finally, a book well worth reading. In 'The eBay Book', long time
eBay user David Belbin, explains how eBay.co.uk works and how to
get the most out of it, whether you are a buyer or seller.
Step-by-step, he takes you through the key features of the site,
advises on bidding and selling tactics, explains how to minimise
the fees you pay and why feedback is so important. He explores
the best ways to pay for goods, and what to do if your
transactions go wrong. This hugely readable book also contains a
wealth of case studies covering a wide variety of eBay users.
It's available at Amazon here:
www.workwinners.com/nlr809.htm
You can see my websites here:
www.workwinners.com
www.keyword-pro.com
www.more-auction-sales.com
www.internet-dialup.com
www.business-opportunity-at-home.com
www.uk-dropship.co.uk
www.radar-detector-guide.co.uk
www.free-sky-tv.co.uk
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Copyright © 2005 Brian McGregor. All rights reserved.
No part of this newsletter may be copied or published without
prior permission, but do please forward it to your friends and
colleagues as long as you keep it in its entirety. Brian
McGregor, as publisher, disclaims any liability for the use of
any information contained herein. We further claim no
responsibility for the legality or accuracy of any advertisements
or articles. It is the reader's responsibility to practice due
diligence in any product or service acquired based on information
contained in this newsletter.
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